DE LORENZO LAUNCHES NOVASEMI SEMI-PERMANANT SOFT COLOUR MOUSSE COLLECTION

De Lorenzo Novasemi is a professional, soft colour mousse range that can be used at home and allows for experimentation with new colours without causing damage to the natural pigment of the hair. The Novasemi mousse revitalises fading hair colours and is thus perfect to use between salon treatments. Unlike most colour treatments the Novasemi range both conditions and softens hair, leaving it with superb shine and vibrancy.

Key features of the Novasemi colour mousse

• Creamy foam that spreads easily and does not drip
• Lasts 6-8 washes
• Processed in only 20 minutes
• Free of sulphates, ammonia and peroxide
• Up to 30% grey blending
• Toning for non commitment colour without re-growth

The key to Novasemi range is that it allows for an expression of individuality without compromising the health and vitality of the hair. With an array of ten vibrant and natural shades this semi-permanent colour mousse is sure to match all manners of moods and whims. 

The range contains a combination of varying sized colour molecules. The smaller molecules are retained by the less porous hair (close to the scalp) Whilst the larger molecules are retained in the hair, which is more porous and damaged. The result is a consistent colour with even fading along the hair shaft. 

Key ingredients

• Wattle Seed - these seeds are high in amino acids, the building blocks of Keratin protein. 
• Chamomilla Recutita Flower - Renowned for healing and anti-inflammatory properties, the herb is used to calm and sooth the scalp. The antioxident activity of the herb provides protection against sun damage and enriches hair colour. 
• Arnica - Promotes blood circulation in the scalp, which helps speed the hair growth process. 

As with all De Lorenzo products the Novasemi colour range contains no petrochemicals, no parabens, certified organic and fair-trade ingredients, is cruelty free and is 100% Australian made and owned.