Tuesday, August 20, 2013

The Beyoncé Hair Evolution


The Good, the Bad 

and the Ugly


Though words like bad and ugly are those you would never wish to attribute to the queen of pop, Beyoncé Knowles-Carter, a retrospective look at Queen Bey’s hair evolution suggests that like a good red wine, she just keeps getting better with age.

In 1997, at an impressive 16 years of age, Beyoncé burst onto the scene within the girl-band Destiny’s Child. With tight locks and blonde highlights, this singer-songwriter blew us away with her powerful vocals and catchy tunes.

In 2002, as Beyoncé played Foxxy Cleopatra in ‘Austin Powers in Goldmember’, a retro blonde afro became her newest look.

The sleek, straight blonde hairstyle she continued to rock for years to come debuted in 2003. Whilst some would bring the length of her fringe into question – it was a look that Queen Bey reworked and settled into very nicely over time

In 2005, Beyoncé displayed an elegant reworking of her Destiny’s Child look. Now with larger curls and more subtle highlights, Beyoncé was becoming the hair chameleon who could do no wrong.

In 2007, Beyoncé returned to blonde, bringing to question: how does her hair recover?! It was at this time that Queen Bey undertook her first worldwide concert tour, ‘The Beyoncé Experience’, visiting 97 different venues! Are you also a hair chameleon? For tips on how to care for treated or damaged hair, read De Lorenzo's tips below.

In 2008, she chopped her locks, to create a fresh, bouncy look – indicative of her maturity within the industry, providing the benchmark in terms of dazzling elegance.

In 2012, months after giving birth to daughter Blue Ivy, Beyoncé was seen at a game with her husband Jay-Z with sleek blonde hair and with the return of the fringe.

The most recent change to Beyoncé’s look has been her pixie cut, revealed on Twitter two weeks ago. Yet it seems that after a mix of reviews, Beyoncé has quickly rethought the decision, sporting shoulder bob extensions for her performance at V Festival in England last week.

We want you to weigh in, what’s your favourite Beyoncé look?


De Lorenzo's Tips for Caring for Coloured or Treated Hair:
  • If like Beyoncé you frequently straighten or curl your hair, it's important to administer a Thermal Protection Spray before applying heat. Try De Lorenzo's 'Extinguish' Spray (RRP $23.95 )
  • Managing and styling curly hair can be a frustrating, time-consuming process. De Lorenzo's 'Barrel Wave' Curl Defining Lotion (RRP $22.95) does all the work for you, simply apply it to wet hair and let the organic properties do the rest! 
  • Otherwise De Lorenzo's 'Motion' Medium Hold Texture Mousse (RRP $19.95) contains styling and conditioning properties that will provide curl retention, even in humidity!
  • Ongoing colouring and treatments can strip your hair of its natural protein, making your hair more prone to breakage. De Lorenzo's 'Protein Complex' Spray (RRP $27.95) is a leave-in spray that provides your hair with the necessary protein to avoid breakage and maintain colour.
  • Like our mind and body, sometimes our hair simply needs to be rejuvenated. At this point, De Lorenzo recommends 'The Ends' (RRP $19.50), a treatment lotion from the 'Rejuven8' Prescriptives Range that will provide your hair with a unique blend of shine and sealing actives.



Monday, August 12, 2013

Tips for Red Hot Hair Care: Your guide to the hottest hair this season

Feeling hot! Hot! HOT!

It's no surprise that more and more we are seeing people dye their hair red. With the possibility for subtle copper shades (Deborah Ann Woll), bright beaconing reds (Christina Hendricks) or sensual dark tones (Isla Fisher) - our love affair with red hair has never been stronger. Whilst in yonder years children may have been mocked for having red hair, it has now become a style emulated for its unique nature and its Hollywood-esque 'femme fatale' feel.

Here are a few fun facts about red hair that we bet you didn't know!

  • Red hair occurs naturally for 1-2% of the population
  • The term 'redhead' has been used since 1510
  • Scotland has the highest population of redheads at 13% (however 40% of the population carry the recessive gene)
  • Queen Elizabeth I was a redhead and during the Elizabethan era red hair was fashionable for women
  • In India, Bangladesh and Pakistan, henna and saffron are used on hair to give it a bright red appearance

The mixture of two pigment groups determines the colour of our hair, namely eumelanin and pheomelanin. Red hair possesses a great deal of pheomelanin. Yet as pheomelanin degrades faster in UV light, red hair colour loses its vibrancy faster than most!

De Lorenzo have extended their Novafusion Colour Care line so as to ensure that your hair remains vibrant and healthy between treatments. The Novafusion Intense Colour Care Shampoo (RRP $25.95) is available in copper, intense red and ruby red - so whether your hair is a youthful copper shade or a fiery vixen red you can maintain healthy, beautiful tresses.

When caring for coloured hair it is important to use a weekly hair treatment, as this fills the gaps in the outer hair structure and thus keeps in coloured pigments. De Lorenzo's Equilibrium Deep Masque Treatment (RRP $31) restores your hair, providing it with shine and a silky texture.

If taking the plunge, and dying your hair red is too intimidating a venture, try Novasemi Cherry Brown, Copper or Chestnut Red (RRP $21.95). This semi-permanent soft colour mousse allows you to experiment with exciting new colours while still protecting your hair. Novasemi lasts 6-8 washes.

So paint the town red!